Accordingly to an online study conducted by the Marble Institute of America, American homeowners overwhelmingly recognize the value, beauty, durability and safety of granite countertops. In fact, 75% of homeowners, who intended to remodel their kitchen, indicate that they want granite countertops and 76% homeowners agree with the statement “nothing beats value and beauty of granite countertops.”
Interestingly, the survey shows that 'no matter what the economy looks like, homeowners recognize that granite countertops enhance the value of their homes'. Furthermore, "Consumers who are remodeling their kitchen see granite countertops as a safe investment in their home. They prefer this NATURAL STONE to other materials because they understand it pays for itself in terms of higher resale value. 90% of homeowners choose granite countertops because they are beautiful, durable and safe."
But what is it about granite that is so special?
Its UNIQUENESS ... since granite is 100% natural, no piece is alike, every block is different and carries its characteristics, and some kind of history behind it.
It has that natural alive look that other materials don't have.
It is SAFE. Latest scientific research by the Environmental Health & Engineering Inc. (EH&E) shows that granite countertops are an insignificant source of radon, and that 99.95% of countertops produce lower radon concentrations than are found outdoor in the United States.
It has been around for many years and now that technology has reduced the production and shipping costs around the world, it can be in our homes for such an affordable price!
Plus, granite adds that distinctive touch to any countertop creating a welcoming warm atmosphere!
I was pleased to read about this study conducted by the Marble Institute of America, since I am a big 'fan' of natural stone myself .... and surprisingly, it is quite interesting to know that most of Americans continue to choose Granite.
Often what we 'perceive' from magazines, street advertisements, and television spots can be different from what is the 'actual' market of certain products; and personally, I thought that now days more people would be turning into engineered stone and other manmade products for their countertops, but indeed that is not the case!
Thanks to the Marble Institute of America for conducting this study, we can say that Granite still remains American homeowners top choice when thinking about remodeling their kitchen!
And that surely "Nothing Beats Value and Beauty of Granite Countertops".